The MarketPros.AI Blog
AEO, GEO & SEO Blog: What Changed in AI Search, Explained
Plain-English breakdowns of what changed in Google, AI Overviews, AI Mode, ChatGPT and local search, and what local and service businesses should do about it. Every article cites its sources.
Latest articles
When AI Calls and Books: Getting Ready for Agentic Search in 2027
AI that monitors, compares, calls and books is coming to local search. What’s live, what’s still a test, and how home-service pros can prepare for 2027.
SEO Trends 2027: 7 Shifts Local Service Businesses Should Budget For
What Gartner, Forrester, EMARKETER and a Search Engine Land opinion piece expect for 2027, and seven shifts we recommend local service businesses budget for.
Track ChatGPT Traffic in GA4 After the GPT-6 UTM Bug: What to Fix Now
During the GPT-6 rollout, ChatGPT links reportedly lost their UTM tags and GA4 counted the visits as Direct. Here is how to correct your reports and measure AI visibility now.
Google Antitrust Rulings and SEO: The Forces Reshaping Search Into 2027
Two US rulings went Google’s way, the search case is still on appeal, Europe set 2027 deadlines and a spam update ran 13 days. Here is what matters for local businesses.
Google Business Profile Changes: 4-Day Edits, Review Sign-In, New Rules
A 4-day window to reject suggested edits, a sign-in wall on Maps reviews and stricter rules for posts. What changed on Google Business Profile and what to fix.
Google AI Mode Updates, Sept. 2026: Gemini 3.8, Agents, Ads and Checkout
Gemini 3.8, monitoring agents, ads inside AI answers, tests that route clicks into AI Mode and automatic checkout. What September’s changes mean for local businesses.
Which Sources AI Cites for Local Businesses: Inside 1.97M Citations
A BrightLocal study of 1.97 million AI citations shows Google Business Profiles, Yelp and Facebook are among the most-cited sources in local answers. Here is what that means for your listings.
Cloudflare AI Bot Defaults Changed Sept. 15: Don’t Block Google by Mistake
Cloudflare’s new AI crawler defaults took effect Sept. 15. Here is how a training block can catch Googlebot, and a 15-minute check for local businesses.
ChatGPT Ads Are Expanding Fast. Should a Local Service Business Test Them?
ChatGPT ads expanded to Europe and India in August. Here is what’s confirmed, what’s rumor, and whether a local service business should test them yet.
Should a Local Business Opt Out of AI Overviews? (Almost Never)
Google now lets every site exclude itself from AI Overviews and AI Mode. Here is what the Search Console control does and why local service businesses should almost never use it.
Google’s August 2026 Spam Update: What Local Businesses Should Know
Google’s August 2026 spam update finished in under three days. Here is how a local business can check whether it was affected and what else might explain a dip.
Your Business Profile Drives AI Mode Local Citations. How to Show Up
Google Business Profile cards are behind much of AI Mode’s growth in local citations. Here is what the data shows and how a local service business can show up.
